I purchased one to make sure I liked the fit, fabric, and overall quality of the shirt before I bought several. I have since gone back and ordered 5 more.
The finish and hand on the shirt is very nice. Even though it is nearly all cotton, it has a nice out-of-the-dryer finish that keeps it shape. It also has gentle scalloping in front and back so when you raise your hands above your head, the shirt still covers your mid drift.
It has just enough synthetic (4%) stretch to hold its shape, but not feel like you're wearing a piece of plastic. These do run a little small, by US standards. I am a US medium and a rest-of-the-world large. So lean towards a larger size if in doubt.
My only criticism would be the sewn in label in the back is itchy. So I spent six bucks on each shirt to have my dry cleaner pull it out with moderate success. Other than that, I would fully recommend this shirt.